Keep campaign context
Carry the reason for a change across marketing and operating handoffs.
Them AI for Retail & e-commerce
Carry the lesson from one trading cycle to the next.
Retail work moves between merchandising, marketing, support, and operations. Them AI gives those teams a shared place to explain decisions, check the current reference, and preserve useful methods before another campaign or operational handoff begins.
Mac-only for now. Free during the beta (invite-only).
Campaign handoffShared room
You with your team
Why did we change the launch sequence?
Them AI with company contextThe campaign email moved after inventory confirmation because stock readiness was unresolved. Ask operations to confirm the current position before reusing the sequence, and keep the dependency visible in the marketing handoff.
↗ Illustrative campaign reviewReview with E-commerce operations lead
After human approvalLaunch decision and dependency
A useful record for the next person.
Illustrative workflow. Not a live conversation.
The work gets better when the context stays.
Good judgment belongs
with the whole team.
Make methods repeatable
Give catalog and support teams reviewed checks rather than unexplained instructions.
Retain useful exceptions
Explain what happened without making a one-time choice the next default.
In the day-to-day
Work your team can bring to Them AI.
Start with the question. Keep the source. Make a person responsible for what comes next.
Retail & e-commerce room Example 01
Which condition changed the launch plan?
Inventory confirmation was still pending when marketing prepared the email. Check stock readiness with operations and have the campaign owner approve the sequence before the next launch.
↗ Illustrative launch handoffReview a campaign handoff
Bring the approved brief and operating assumptions into one discussion. Ask the responsible owners to confirm unresolved dependencies before the team reuses the plan for another campaign.
See how the workflow fits
- Bring
- Authorized campaign brief
- Review
- Campaign owner checks dependencies
- Keep
- Reviewed readiness record
Retail & e-commerce room Example 02
Which product statement needs another check?
The machine-washable statement has no supporting supplier reference. Ask merchandising to verify the care instructions and attach the evidence before approving that wording for publication.
↗ Illustrative catalog reviewExplain a catalog review method
Use an approved, non-sensitive product example to explain a quality checklist. Keep the source for each check and identify which uncertain statements require a specialist's review before publication.
See how the workflow fits
- Bring
- Approved catalog training example
- Review
- Merchandising owner checks claims
- Keep
- Reviewed catalog checklist
Retail & e-commerce room Example 03
Does this return extension change our general policy?
No. The extension was a one-time service decision. Use the current approved reference for general guidance and ask the service owner to review any new exception.
↗ Illustrative service clarificationClarify a recurring service question
Compare a recurring question with the approved operating reference. Ask the service owner to separate general guidance from exceptions before a drafted explanation is used in a customer response.
See how the workflow fits
- Bring
- Approved service training material
- Review
- Service owner checks interpretation
- Keep
- Sourced response method
Retail & e-commerce room Example 04
What should we verify before repeating the fix?
Check whether the item was unavailable, incorrectly allocated, or blocked during dispatch. Bring the evidence to the operations owner before considering the recovery steps from the earlier incident.
↗ Illustrative fulfilment reviewKeep a fulfilment lesson
Review a redacted operating incident with the people responsible. Separate the confirmed cause from assumptions and preserve the checks that would help the next team investigate a similar issue.
See how the workflow fits
- Bring
- Authorized non-sensitive incident summary
- Review
- Operations owner checks cause
- Keep
- Reviewed investigation skill
These are example workflows to evaluate, not customer results. Connected agents use their own tools; Them AI is the shared context and review workspace.
From useful work to reusable knowledge
The conversation is
only the beginning.
Memory keeps the facts and decisions. Skills keep a way of working. People decide what deserves to become a shared reference.
Meet Rooms and the Collective- 01
Bring the context
Illustrative campaign review
- 02
Make the human call
E-commerce operations lead reviews the sources and proposed record.
- 03
Keep the method
Campaign readiness review
Make it real
Start with one campaign retrospective
Choose a non-sensitive lesson and its owner. Test the resulting checklist on a synthetic brief before expanding the workflow. Mac-only for now. Free during the beta (invite-only).
Discuss a design partnership
Before you begin
A few things
worth knowing.
Will Them AI update our store?
These workflows prepare context and reviewed methods. They do not promise store changes, order actions, refunds, or publishing. Connected agents use their own tools.
Can different teams have private rooms?
Human access is organization-wide in the current beta. Client-scoped MCP serves own-client plus firm-wide approved knowledge. Use only material authorized for workspace members.
What belongs in a reusable retail skill?
The inputs, checks, exceptions, and review boundary. Keep dated campaign assumptions and customer information out of a general method.
What does the current beta include?
Shared rooms, memory with sources and review status, reusable skills, and MCP access for connected agents. Mac-only for now. Free during the beta (invite-only). Human room and memory access is organization-wide. Client-scoped MCP feeds restrict agent retrieval to that client's approved records plus approved firm-wide material. Do not treat a room as a private boundary for individual members. Read the access boundaries.
Bring one real workflow
Make the next project
better informed than the last.
Start with a question your team keeps answering. Bring the sources, the people who know, and the decisions worth keeping.
Mac-only for now. Free during the beta (invite-only).