Explain the why
Keep commercial reasoning beside the approved guidance.
Them AI for Sales
Bring the company's judgment into every deal
Give every seller a place to check what the company knows before the next conversation. Bring pricing rationale, objections, and handoff context into shared rooms, with sources and owners behind the answers your team reuses.
Mac-only for now. Free during the beta (invite-only).
Sales roomShared room
You with your team
Can we include onboarding in this offer?
Them AI with company contextOnboarding is scoped separately in the pricing policy. Confirm the delivery requirements with the services owner, then bring any proposed inclusion to the commercial reviewer as an exception.
↗ Example pricing policyReview with Revenue operations
After human approvalOnboarding scope
A useful record for the next person.
Illustrative workflow. Not a live conversation.
The work gets better when the context stays.
Good judgment belongs
with the whole team.
Find the owner
Know who can clarify an ambiguous policy.
Carry context forward
Give the next teammate more than notes.
In the day-to-day
Work your team can bring to Them AI.
Start with the question. Keep the source. Make a person responsible for what comes next.
Sales room Example 01
What does the base offer include?
The base offer covers the documented service scope. Onboarding is separate. Explain that distinction first, then bring the proposed delivery requirements to the services owner for review.
↗ Example offer scopePricing questions
Start with the policy behind an offer. Ask about scope, exclusions, and exception handling in a room, then let the responsible teammate review any interpretation before it reaches a prospect.
See how the workflow fits
- Bring
- Pricing guidance
- Review
- Commercial owner
- Keep
- Checked explanation
Sales room Example 02
How should we discuss this limitation?
Describe the supported workflow first, then name the limitation plainly. The product brief makes no commitment to the requested capability; product owns the followup question.
↗ Example product briefGrounded objections
Turn recurring buyer questions into answers with evidence. Keep the claim, its supporting source, and any qualification together so sellers can explain the product without extending promises beyond approved material.
See how the workflow fits
- Bring
- Approved messaging
- Review
- Product marketing
- Keep
- Cited response
Sales room Example 03
What should we establish before proposing?
Establish the current process, the person responsible for the decision, and the constraint that matters most. The qualification guide uses those answers to shape the next conversation.
↗ Example qualification guideConsistent qualification
Make your qualification approach reusable without pretending every opportunity is alike. Store agreed questions and reasoning as a skill, then ask a teammate to assess the evidence and missing context.
See how the workflow fits
- Bring
- Qualification guide
- Review
- Sales lead
- Keep
- Open questions
Sales room Example 04
What needs checking before delivery starts?
Separate agreed scope from unresolved assumptions. Confirm who owns onboarding, which commitments were approved, and what delivery still needs to establish before the receiving team accepts the handoff.
↗ Example handoff guideUseful handoffs
Keep the reasoning behind a commitment available after the deal conversation. Bring approved scope and open questions into a handoff room, then review what the receiving team actually needs next.
See how the workflow fits
- Bring
- Sanitized deal notes
- Review
- Delivery lead
- Keep
- Handoff outline
These are example workflows to evaluate, not customer results. Connected agents use their own tools; Them AI is the shared context and review workspace.
From useful work to reusable knowledge
The conversation is
only the beginning.
Memory keeps the facts and decisions. Skills keep a way of working. People decide what deserves to become a shared reference.
Meet Rooms and the Collective- 01
Bring the context
Example pricing policy
- 02
Make the human call
Revenue operations reviews the sources and proposed record.
- 03
Keep the method
Offer review
Make it real
Start with the repeated question
Bring one approved offer, its owner, and the questions sellers keep asking.
Discuss a design partnership
Before you begin
A few things
worth knowing.
Will Them AI update our CRM?
No native CRM execution is promised. External agents handle their own actions and can use Them AI through MCP.
Are sales rooms private?
Human room and memory access is organization-wide today. Only add material appropriate for everyone in your workspace.
Can our team try it?
Mac-only for now. Free during the beta (invite-only). Start with approved sales guidance and a small pilot.
What does the current beta include?
Shared rooms, memory with sources and review status, reusable skills, and MCP access for connected agents. Mac-only for now. Free during the beta (invite-only). Human room and memory access is organization-wide. Client-scoped MCP feeds restrict agent retrieval to that client's approved records plus approved firm-wide material. Do not treat a room as a private boundary for individual members. Read the access boundaries.
Bring one real workflow
Make the next project
better informed than the last.
Start with a question your team keeps answering. Bring the sources, the people who know, and the decisions worth keeping.
Mac-only for now. Free during the beta (invite-only).